Outra História

Case study

Project Overview

Where stories find new life.

Outra História is a cultural curatorship dedicated to bringing overlooked stories back into people's everyday lives — through content, events, and experiences that enrich the cultural scene without making it feel distant or exclusive.

The visual identity was built around that tension: something that feels rooted in history but alive in the present. A typographic system with strong editorial sensibility, flexible enough to work across exhibition spaces, digital content, and printed materials — always keeping culture approachable.

Role: Art Direction & Design
Design: Lucas Guidi, Bruno Folchini
Motion: André Holzmann
Project Management: Hemelyn Haertel